*If you are living your life on purpose, you are modeling something worth emulating…*

“If you are living your life on-purpose, like I know you are, then by Twittering, you are modeling something worth emulating. This is unquestionably the most powerful way to lead.”

“Hmm.” I could hear the flicker of possibility in his voice. I knew this was resonating with him. But then he countered, “But you just can’t lead by Twittering.”

“I agree. I am not suggesting that you can. It is simply one tool in your leadership toolbox—but a very powerful one. Twitter is like an influence amplifier. It enables you to extend your influence in ways never before possible.”

We continued to chat about this for several more minutes. He finally said, “Wow! Maybe there’s more to Twitter than I thought. How do I get started.”

The “power” of Twitter continues to be discovered throughout the corners of the world everyday. Everyday brings the realization of the power that 140 characters can bring… if used *properly* (subject to the vetting of your *followers*) Twitter is enormously powerful.

Industry leaders and Thought leaders are emerging and are figuring out just how vital this form of communication is. Most if not all of these people would have remained anonymous to me were it not for Twitter… Amazing. And imagine how much better it will be when others figure out just how important micro-blogging is.

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About hjluks

A busy Academic Orthopedic Surgeon, Digital Strategist, Chief Medical Officer and father... intently and efficiently navigating the intersection of Social Media and Health Care.
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